HUSSLA is a fresh and alternative idea inside the growing industry of urban fashion

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Streetwear industry has been pumping for the last couple of years in Australia

A competitive industry brings big challenges.

It is not easy to find a spot inside a wild, growing and crowded market as streetwear, however, Hussla has managed to build its brand among the competitors, but with the desire and need for growth, Hussla find in MBO a complete partner for the journey.

“At the age of six I wanted to be a cook. At seven I wanted to be Napoleon. And my ambition has been growing steadily ever since.”― Salvador Dali

Hussla's ambition took the brand from 1 store in December 2021 the suburbs to 3 shops in the busiest shopping centres in Adelaide: Rundle Mall and Marion Westfield by March 2022

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MBO x HUSSLA

MBO takes over the branding and content creation of the brand in January 2022, bringing a fresh and strong change to the image, a new look that represents the ambition and growth of the brand, new videos keeping the core but expressing the new and bright future ahead with cinematic promotional videos.

MBO is involved with the brand with different services on a monthly basis:

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• Graphic Design
• content strategies
• Video
• Product photography